Songsalive! is a major sponsor of this conference, (details below). The IMC will take place, for the first time in Northampton MA.
IT's FREE, ABSOLUTELY FREE, FOR SONGSALIVE! MEMBERS.
Here's how to get your free pass.
1. Log into
http://www.songsalive.org and click on PARTNER DISCOUNTS.
2. GRAB the CODE that is there,
3. and then email
IMC09@InterMixx.com with
Your name, Contact Info, that you are a Songsalive! member, and
the CODE you got from our Backstage.
The IMC09 takes place beginning Thursday, November 19th through Monday,
November 23rd at the Clarion Hotel - 1 Atwood Drive, Northampton, MA.
PURCHASE YOUR IMC REGISTRATION NOW before prices go up:
https://www.regonline.com/imc09 The Independent Music Conference focuses on empowering musicians to
achieve indie success. This event is NOT about "how to get signed" or
"discovered." If you are smart enough to know that the chances are slim
to none that someone in a stretch limo will pull up to your curb and
hand you superstardom on a silver platter, then this is the conference
you want to attend. It is an educational and internetworking event
coordinated by InterMixx, the membership based organization that has
been helping indies for almost 20 years. However, the IMC is ultimately
planned and built by you - the independent musician who wants to
succeed on your own terms.
Registrations for the IMC are available now for only $45.00 per person,
there is also a discount for $35 per person (in groups of four or
more)!
*If a band would like to be considered for a performance slot, at least
one band member MUST register for the conference. *
Non-students, please PURCHASE NOW:
https://www.regonline.com/imc09 Please visit our website
http://www.IMC09.com to learn about the IMC.
Here's a sampling of the instructors, workshops and seminars that will
be presented at IMC09:
=============
Brand The Band
A music marketing seminar created to help bands or solo artists rise to
a new level of competitiveness in an increasingly difficult music
industry. Brand The Band exposes musicians to the same marketing,
branding, imaging, messaging and naming tools that are the industry
standard for advertising, marketing and promotions professionals
worldwide.
Instructor, Christopher Payne-Taylor has 20 years of experience as a
creative visionary, spearheading brand creation and development,
strategic market planning, advertising, promotion and public relations
throughout a wide array of industries. He is an accomplished musician
and performer -- an acoustic garage rocker by his own BTB-inspired
brand -- with a sophisticated intellectualism and punk-flavored
sensibility. Co-founder of New York punk band, Karyn Satin & the
Bedsheets (his first real branding experience) in the early 1980s, he
has since created numerous long-standing brands.
=============
The 8 Keys to Success in the Music Business.
The music industry is first and foremost a people-driven business,
Success is based on networking and personal relationships. In taking a
song from creation to realization, there are many roles that must be
filled, and skills which must be brought to bear. Understanding how a
person prefers to take in information, make decisions, and communicate
with others gives you an immeasurable advantage in negotiation,
selling, collaborating, and working as part of a group.
------
Tripling Your Audience with Targeted Songwriting
Are you reaching only 30% of your potential audience? The other
untapped 70% is only a few key words away. You do not have to sacrifice
artistic integrity to reach a wider fan base. You just need to know
some of the central factors in effective lyrical communication, and
then decide how you want to apply them. The difference between songs
that are liked and remembered by broad and diverse audiences as opposed
to those that have a narrow following lies in a few easily applied
techniques and an understanding of how people prefer to give and
receive information. This workshop, based on Bill's internationally
used "Songcrafters' Coloring Book", provides practical application of
the information presented in The 8 Keys to Success in the Music
Industry" and is an effective followup to that presentation .
------
Partnering With the Nonprofit Sector: How to do Successful Benefits
that Pay You Fairly.
Non-profit does not mean no-profit. Music has great power to move
people to act. When effectively harnessed, an artist can significantly
enhance their audience size, reach, cd sales, and income, while also
effecting positive social change. Through selective partnerships with
the nonprofit sector, artists can develop a following of stakeholders
and partners in success, in addition to just fans. This workshop
presents tried and true techniques for presenting benefit events which
will (a) to expand the reach of your music, (b) cultivate new and loyal
following, (c) increase merchandise sales, and (d) have their music and
message make a difference in some aspect of our society. The techniques
presented here have been used by Bill to raise almost $1,000,000
through his shows.
Instructor, Bill Pere was named one of the Top 50 Innovators and
Guiding Lights of the Music Industry by Music Connection Magazine. He
is the author of the internationally acclaimed Songcrafters' Coloring
Book: The Essential Guide to Effective and Successful Songwriting and
has released 16 original CDs, and several for other artists. Bill is
President of the Connecticut Songwriters Association, and his benefit
concerts have raised almost $1,000,000 for charities.
=============
The Performing Songwriter's Paint Box - Vocal Workshop
Unlock all the colors of your voice. Techniques to release the unique
expressive palate of each song. Tools to create a vivid experience for
your audience no matter what your style. Learn specific vocal and
songwriting techniques which will bring you attention as a Performing
Artist. Producers and vocal coaches working to encourage vocal artistry
on stage and in the studio will also find value in the distinctive
approach offered by this workshop. Learn to control the nuances of
enunciation and vocal coloration that will make your songs carry your
message most effectively.
------
Your Creative Compass: How to Achieve Sustainable Creativity in a Busy
Life
We often focus on learning the business of music and craft of
songwriting, but it is important not to overlook the wellspring from
which it all comes -- our creativity and inspiration. Sometimes it
seems difficult to find inspiration, to try something new, or to just
have the time to create amidst the demands of a busy schedule. This
workshop will address these issues and provide practical tools and
strategies for insuring that your creative self never disappears under
a heap of day to day demands on your time. You'll learn ways to deal
with writers block, finding subjects to write about, making the time to
write and be creative, how to separate pure creative flow from
analytical crafting.
Instructor, Kay Pere is a multi-dimensional music educator, performing
songwriter and social activist, whose creative work embodies a message
of hope, healing and humanity. Kay enjoys a wide reputation as one of
the premier vocal instructors in the Northeast. In this capacity, she
has presented
vocal workshops for the Garde Institute for Creativity, the Connecticut
Songwriting and Performance Conference, the New England Music Expo,
Seattle Songwriters Workshop, and IMCs in Philadelphia, Charleston, and
Dallas. She has been the official vocal coach for several multi-state
competitions. Kay delivers fresh piano propelled Folk/Pop with soaring
melodies, innovative chordal harmonies, and well-crafted lyrics in
performances across the US and Canada. She is Associate Director of
Local United Network to Combat Hunger (LUNCH) and a Director of the
Connecticut Songwriters Association. Kay's CD, "Even Better Than
Chocolate", described in the press as having the "comforting power of a
steamy cup of cocoa and cream -- minus the calories, " was recorded in
Nashville with Grammy award winning engineer and producer Michael
Hopkins.
=============
Music Licensing: The Really Sexy Art of Getting Paid
How cool would that be? Hearing yourself in film, and getting paid!
It's like double dipping! But musical artists and producers need to
know how to get there and how to protect yourself along the way. Come
find out how it gets done. We will focus on publishing v. licensing,
what rights to you hold and what makes them valuable, for what and when
do you get paid, what sorts of music are good candidates for licensing,
why and how to work with third parties, who is out there to help you
and how do they work/differ. Myths abound: Get the straight dope from
Jordan Tishler, multi-award winning music producer and licensing guru
at dBE.Music, a firm dedicated to licensing independent music for use
in TV and Film.
Instructor, Jordan Tishler runs Digital Bear Entertainment devoted to
Artist Management, Record Production, and Licensing for TV and Film.
Through his production, mixing, and career guidance, Jordan has
propelled forward the careers of hundreds of artists, including The
Motion Sick, Melodeego, Capt'n Kneal, The New Collisions, James
O'Brien, Marie's Children on various labels. Jordan holds degrees from
Harvard, and has training on multiple instruments. He has studied with
Grammy Award nominated Golden Ears David Moulton and with post modern
classical composer Ivan Tcherpenin. He also played bass in Boston punk
luminaries Underground Society and Origin of Species. DBE owns one of
Boston's premier recording facilities and an active sister company,
dBE.Music, specializing in placing writers' songs in film and
television. Jordan speaks regularly at music conferences like IMC,
NXNE, SSCM, MMC. Jordan is Chairman Emeritus of the Audio Engineering
Society (AES) Boston section, is a voting member of the Recording
Academy, and received a 2005 Immie Award for service to the Independent
Music Community.
=============
Basics of Music Publishing
Overview of what exactly publishing is. Copyrights, ASCAP, BMI, etc...
Great for any songwriter to attend.
Instructor, Robert A. Case, President of New Pants Publishing, Inc.
(ASCAP)Old Pants Publishing, Inc. (BMI)and New Pants Music, (SESAC) is
a graduate of the Colorado Institute of Art, Denver, Colorado in the
USA with an Associate's Degree in Business with an emphasis in Music
and Video Business. He completed studies at Community College of Denver
in Business Administration and Marketing. Mr. Case's client's songs
have appeared in TV show placements including Lions Gate Pictures, CW
Network, Discovery Channel, A&E, Fox Sports, NBC, CBS/VHI Primetime
show Love Monkey, One Life to Live on ABC Daytime, the Soap Network and
South Park on Comedy Central in the US and Internationally in Canada,
Mexico, Europe, and Asia.
=============
Artist management
Record label
Artist development
Your band as a business
Instructor, Jeffrey Gargas is the founder and current president of FTF
Records, an independent record label and entertainment company which
specializes in artist management, development, and promotion. The
3-year-old label currently features 5 regional acts in several genres.
A division of the company, FTF Concerts, is dedicated to promoting
local showcases and promotes over 150 concerts yearly. Gargas is a
member of NARAS (Grammys) and NARIP and has been a panelist/speaker at
Camp Jam 2008, MMC13, and The Tiffin Jazz Summit. He is also scheduled
to speak at the Vancouver Island Music Business Conference, The
Cleveland Music Industry Panel, and The Baltimore Music Conference.
Along with his life experiences, he has also trained with some of the
world's leading sales and motivational coaches, including Blair Singer
and Eric Lofholm.
=============
Discussion of work with Saturday Night Live, getting started in the
business, the recording process from an artists' standpoint, Q&A with
vocalists.
Instructor, Christine Ohlman grew up loving equally the sweetness of a
Memphis horn line and the raunch of an electric guitar riff, whether
played by Muddy Waters, Keith Richards, or Pop Staples. Teased her
blonde hair into a beehive in honor of Ronnie Spector and never looked
back, forging a career as a songwriter in the process. She's the
current, long-time vocalist with the Saturday Night Live Band who sang
at SNL's 25th Anniversary telecast, The 2009 Obama Inaugural Gala in
Washington, D.C.; Bob Dylan's 30th Anniversary bash at the Garden (with
George Harrison, Chrissie Hynde and others) and the Central Park
Summerstage Tribute To Janis Joplin (fronting both Big Brother & The
Holding Company and the Kozmic Blues Band); appears on Grammy nominees
A Tribute To Howlin' Wolf (with Taj Mahal and Lucinda Williams) and
Charlie Musselwhite's One Night In America (with Marty Stuart); sings
the theme song for NBC's 30 Rock; worked on a musical with Cy Coleman;
duets live whenever possible with blues legends Eddie Kirkland and
Hubert Sumlin; collaborated with Marshall Crenshaw on a
critically-acclaimed track for Labour Of Love: The Music of Nick Lowe
and Big Al Anderson on Pawn Shop Guitars, as well as with Ian Hunter on
his latest, Shrunken Heads; edited Andrew Loog Oldham's autobiography
2Stoned; worked with Bonnie Raitt, Ry Cooder & others on the Rhythm &
Blues Foundation Awards -- all the while continuing to torch clubs up
and down the Eastern Seaboard in support of her recordings (Strip, The
Hard Way, Radio Queen, and Wicked Time, Strip, 2008 career
retrospective Re-Hive, and 2009's upcoming The Deep End, featuring
special guests/duet partners Ian Hunter, Dion DiMucci, and Marshall
Crenshaw, plus Levon Helm, G.E. Smith, Andy York, Big Al Anderson, and
others) with her band Rebel Montez (Michael Colbath-bass; Cliff
Goodwin-guitar; Larry Donahue-drums).
=============
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Independent Music Conference, Northampton
August 27th-31st, 2009
Clarion Hotel - 1 Atwood Drive, Northampton, MA
http://www.IMC09.com 
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